Carefully evaluate your home, its competition and current market conditions
Prepare a Comparative Market Analysis (CMA) to establish fair market value
Provide effective staging suggestions to make the property more appealing to buyers
Prepare listing contract
Prepare seller's disclosure statement (to reduce liability)
Complete a detailed listing in as many as 2 or more MLS (Multiple Listing Services) for greater market exposure to agents
8 or more color photos capturing the primary selling points of the property
Structure a flattering and informative narrative about the property, highlighting all of its special features to appeal to the right target buyers
Custom information sheets and financial information to be placed at the home for buyers to pick up when they are previewing your home
Enhanced listing on Realtor.com (the largest database of available properties geared directly towards consumers)
We maintain a "Featured Home" position on Realtor.com, which can generate nearly 3X the traffic of a conventional listing (subject to availability)
Cross promoted listings on Weichert.com and other broker websites, plus distribution on NY Times, Wall Street Journal and other real estate oriented sites
Listing on Optimum Homes cable channel
Place a "For Sale" sign on the property and directionals (when permitted by town)
Electronic lockboxes, so the property can be shown at a moments notice with proper security
Notify all agents both in-house and company wide of this new listing
Hold a Broker's Open House to get agents from other brokers to come see the house
Review list price based on agent feedback and market condition
Hold open houses for the general public with appropriate newspaper advertising
Real Estate Magazine Ads (when available)
"Just Listed" cards sent throughout the neighborhood
Email and internet marketing campaigns
Competitive commission to ensure the highest number of agents want to show your property
Extended office hours, providing better ability for agents to schedule appointments
Weichert 1-800-Call-Center who will immediately connect a buyer with an agent for property details
Two listing agents and an assistant to ensure the property can always be shown to buyers who contact us directly by phone or the internet
Follow up on all appointments
Provide a weekly market activity report (upon your request)
"Pre-Approve" all potential buyers for financing options
Home Warranty to ensure buyer confidence (with your authorization)
Present and review all offers with you
Effective negotiations on all offers to ensure you get the best price under the best terms
